Cook Chemical Co. v. Cook Paint & Varnish Co.

Citation185 F.2d 365
Decision Date05 December 1950
Docket NumberNo. 14120.,14120.
PartiesCOOK CHEMICAL CO. v. COOK PAINT & VARNISH CO.
CourtUnited States Courts of Appeals. United States Court of Appeals (8th Circuit)

Clay C. Rogers, Kansas City Mo. (James W. Benjamin and C. Earl Hovey, Kansas City, Mo., were with him on the brief), for appellant.

R. B. Caldwell, Kansas City, Mo. (Robert S. Eastin and M. D. Blackwell, Kansas City, Mo., were with him on the brief), for appellee.

Before SANBORN, WOODROUGH, and JOHNSEN, Circuit Judges.

WOODROUGH, Circuit Judge.

Cook Paint and Varnish Company filed its complaint in this action in the federal court in Missouri on May 13, 1948, and federal jurisdiction was established by averment and proof of diversity of citizenship and sufficient amount involved. Plaintiff alleged that defendant Cook Chemical Company had infringed plaintiff's trade names, "Cook" and "Cook's" and "Cook's Paint", and threatened to continue and expand such infringement to the irreparable damage of the plaintiff, and injunction was prayed for. Issues were joined and tried and the court made findings of fact and declared conclusion of law in favor of the plaintiff and against defendant as follows:

"1. The plaintiff and its predecessors through the long and continued and extensive use of the name `Cook' and `Cook's Paint' in its trade area had acquired rights in the use of such names as trade-names.

"2. The defendant never acquired a right to the trade name `Cook-Kill' `Cook's Cert-O-Cide' `Cook's Weed Killer', either by the use of said names by itself, nor did it acquire such rights from its predecessor, the partnership formed with Oscar T. Cook as one of the partners in 1940, nor in the use of such names by Oscar T. Cook through the period of his business activity.

"3. The use of the name `Cook-Kill', `Cook's Cert-O-Cide', `Cook's Weed Killer' by the defendant had the effect to confuse defendant's product with the trade-name of the plaintiff.

"I state the following Conclusion of Law:

"In the use of the words `Cook-Kill', `Cook's Cert-O-Cide' and `Cook's Weed Killer', the defendant infringed the trade-name of `Cook' and `Cook's Paint' used by the plaintiff, and the plaintiff is entitled to injunctive relief."

Judgment was entered on December 29, 1949, by the terms of which the defendant was enjoined as follows:

"(a) Selling, offering for sale, labeling or advertising insecticides or weed killers or both under the names of `Cook-Kill', `Cook's Weed Killer' or `Cook's Cert-O-Cide', or any of them.

"(b) Selling, offering for sale, labeling or advertising insecticides or weed killers or both under any trade name featuring the name `Cook' or `Cook's'.

"(c) Selling, offering for sale, labeling or advertising any other chemical product for household use put up in packages for sale in small quantities to consumers in which the name `Cook' or `Cook's' appears as part of the name of the product, without clearly identifying and distinguishing the same as the product of the defendant and not that of the plaintiff.

"(d) Using the name `Cook' or `Cook's' in selling, offering for sale, labeling or advertising any other chemical product for household use without clearly identifying and distinguishing the same as the product of the defendant and not of the plaintiff.

"(e) The effect of this injunctive decree is limited to the trade area or territory of the plaintiff, which, according to the pleadings and evidence, is limited to the States of Missouri, Kansas, Nebraska, Iowa, Minnesota, Michigan, Illinois, Oklahoma, Arkansas and Texas."

The opinion of the District court on the merits of the case and its supplemental opinion on the scope of the injunction are published at 85 F.Supp. 257 and 87 F. Supp. 865.

This appeal is taken by the Cook Chemical Company. It contends that the findings of fact of the District court are clearly erroneous because they are contrary to the clear weight of the evidence and were arrived at by the application of the wrong principle of law in that (1) there was no sufficient proof that the plaintiff had acquired rights in the use of the names "Cook" and "Cook's" and "Cook's Paint" as trade names in its trade area; (2) the name "Cook" is the true surname of the president and founder of Cook Chemical Company and he and the Company have the right to honestly use the name; that there was no proof of dishonest use thereof; (3) that defendant's goods were dissimilar from any produced or sold by plaintiff; (4) that there was no proof of confusion; (5) that the injunction as issued is too broad.

Opinion.

(1) Examination of the record has convinced that the plaintiff's evidence in support of the court's finding that "the plaintiff and its predecessors through the long and continued and extensive use of the name `Cook' and `Cook's Paint' in its trade area had acquired rights in the use of such names as trade names" was amply sufficient and convincing.

(2) As shown in its opinion on the merits the trial court recognized Oscar T. Cook's connection with the Cook Chemical Company, past and present, and recognized the right of Oscar T. Cook to use his own name in his business. But it appeared to the court that the right of Oscar T. Cook to use his own name in his business did not include the right in the defendant corporation to use the name in such a way as to lead the public to think that the plaintiff was the source of the defendant's products. Though the court did not directly find that defendant "dishonestly" used "Cook" and "Cook's" in connection with sales of its products, it found that defendant's use of the name had the effect to confuse its product with plaintiff's trade name and to induce belief in plaintiff's trade area that defendant's goods emanated from the plaintiff. The finding is in accord with the evidence. It shows that after defendant engaged the services of the advertising agent who had worked nearly a quarter of a century for plaintiff, defendant immediately began and thereafter continued to put out advertising in many forms throughout plaintiff's trade area which was adapted to and tended to identify plaintiff's trade name with defendant's products and to transfer plaintiff's good will inhering in its trade name to the defendant.

The trial court rightly considered that that conduct of defendant should be enjoined. The contention that one whose patronymic happens to be the same as an established trade name belonging to another may make such use thereof as to appropriate the other's established good will, finds no support in the law of Missouri or in federal decisions. A family name may be developed into a...

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    ...`An injunction to protect exclusive enjoyment of trade name must be limited in regard to territory.' See Cook Chemical Co. v. Cook Paint & Varnish Co., 8 Cir., 185 F.2d 365. * * * * * "The appellant's contention that because its trade name has had secondary meaning in Kansas City, Missouri,......
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