Chicago Silk Co. v. Federal Trade Commission

Decision Date27 July 1937
Docket NumberNo. 5948.,5948.
Citation90 F.2d 689
PartiesCHICAGO SILK CO. v. FEDERAL TRADE COMMISSION.
CourtU.S. Court of Appeals — Seventh Circuit

John A. Nash and Harry S. Harned, both of Chicago, Ill., for petitioner.

W. T. Kelley, Chief Counsel, Federal Trade Commission, Martin A. Morrison, Asst. Chief Counsel, and Reuben J. Martin and James W. Nichol, Sp. Attys., all of Washington, D. C., for respondent.

Before EVANS and MAJOR, Circuit Judges, and LINDLEY, District Judge.

MAJOR, Circuit Judge.

This matter comes before the court upon the petition to review an order to cease and desist entered by the Federal Trade Commission under authority of section 5 of the Federal Trade Commission (15 U.S. C.A. § 45).

Petitioner is a corporation located in the city of Chicago, Ill., engaged in the sale and distribution of hosiery and lingerie throughout the United States. In the conduct of its business it distributes to the public through the United States mails certain literature, instructions, and sales outfits including paper punch cards, order blanks, and advertisements containing illustrations of hosiery and lingerie, together with samples of fabrics and circulars explaining its plan of selling said merchandise and the allowing of premiums or prizes to the operators of the punch board. In order to obtain the address of "prospects," a letter is sent to a woman offering her a pair of ladies' silk hosiery free on condition that she send petitioner the address of ten other women. Upon compliance with this requirement, the person is sent a pair of hosiery as promised, and each of the ten other "prospects" are sent the sales literature including a punch card with printed instructions for its operation. This card contains numbers from one to sixty and when pushed out of the card reveal the amount which is to be paid, ranging from 1 cent to 15 cents according to the number punched. Certain numbers are free and the operators who push these numbers are required to pay nothing, but have the same chance with the others in winning. $5.95 is the amount collected when all the numbers are sold. The person who sells the card receives two pair of ladies' silk hose free, and certain other persons who push out certain designated numbers likewise receive their hose free.

That the plan involves a game of chance or the sale of a chance to procure petitioner's merchandise is clearly shown, and that the operation of the plan is contrary to established public policy of the United States and the varied states and contrary to the criminal statutes of many of the states is conceded. Petitioner's sales were increased from $25,000 in 1932, the year it started in business to $150,000 in 1934, and even more in 1935. The commission found, among other things, that petitioner is engaged in offering for sale and selling its products in interstate commerce in competition with other persons likewise engaged; that the punch-card system of obtaining the business is a species of gambling which many of its competitors do not use for the reason that the method is unethical, unfair, and in violation of law; and that said method injuriously...

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6 cases
  • Maltz v. Sax
    • United States
    • U.S. Court of Appeals — Seventh Circuit
    • March 27, 1943
    ...National Candy Co. v. Federal T. C., 7 Cir., 104 F.2d 999; Ardelle, Inc., v. Federal T. C., 9 Cir., 101 F.2d 718; Chicago Silk Co. v. Federal T. C., 7 Cir., 90 F.2d 689; Hofeller v. Federal T. C., 7 Cir., 82 F.2d 647; Federal T. C. v. A. McLean & Son, 7 Cir., 84 F.2d 910; Federal T. C. v. F......
  • Irwin v. Federal Trade Commission
    • United States
    • U.S. Court of Appeals — Eighth Circuit
    • July 17, 1944
    ...493, 42 S.Ct. 384, 66 L.Ed. 729; Warner & Co. v. Lilly & Co., 265 U.S. 526, 530, 44 S.Ct. 615, 68 L.Ed. 1161; Chicago Silk Co. v. Federal Trade Commission, 7 Cir., 90 F.2d 689, 691, certiorari denied 302 U.S. 753, 58 S.Ct. 281, 82 L.Ed. 582; Masland, etc., Co. v. Federal Trade Commission, 3......
  • Chas. A. Brewer & Sons v. Federal Trade Com'n
    • United States
    • U.S. Court of Appeals — Sixth Circuit
    • December 5, 1946
    ...Co., 6 Cir., 200 F. 720, a landmark case in the development of the law of unfair competition. See also Chicago Silk Co. v. Federal Trade Commission, 7 Cir., 90 F.2d 689, 691; Deer v. Federal Trade Commission, 2 Cir., 152 F.2d In Federal Trade Commission v. Raladam Co., 283 U.S. 643, 648, 64......
  • Minter v. Federal Trade Commission
    • United States
    • U.S. Court of Appeals — Third Circuit
    • February 14, 1939
    ...and only recently the commission was sustained in its objection to the sale of silk stockings by punch cards, Chicago Silk Co. v. Federal Trade Commission, 7 Cir.1937, 90 F.2d 689, certiorari denied, 1938, 302 U.S. 753, 58 S.Ct. 281, 82 L.Ed. 582. And see also as to the sale of gas and oil ......
  • Request a trial to view additional results
2 books & journal articles
  • Deceptive and Unfair Practices
    • United States
    • ABA Antitrust Library Consumer Protection Law Developments (Second) - Volume I
    • February 2, 2016
    ...Miller Co., 97 F.2d 563 (1st Cir. 1938) (narrowing cease and desist order prohibiting use of chance to sell candy); Chic. Silk Co. v. FTC, 90 F.2d 689 (7th Cir. 1937) (facilitating use of chance in sales plan unfair practice); FTC v. Barager-Webster Co., 95 F.2d 1000 (7th Cir. 1937) (enforc......
  • Table of Cases
    • United States
    • ABA Antitrust Library Consumer Protection Law Developments (Second) - Volume II
    • February 2, 2016
    ...f.3d 913 (9th Cir. 2012), 293 Chevron USA, Inc. v. Natural Resources Defense Council, 467 U.S. 837 (1984), 434, 479 Chic. Silk Co. v. FTC, 90 F.2d 689 (7th Cir. 1937), 105 Childs v. Unified Life Ins. Co., 781 F. Supp. 2d 1240 (N.D. Okla. 2011), 1068 Chisolm v. TranSouth Fin. Corp., 194 F.R.......

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