Golden Isles Outdoor, LLC v. Lamar Co.

Decision Date24 March 2015
Docket NumberNo. A14A2020.,A14A2020.
Citation331 Ga.App. 494,771 S.E.2d 173
PartiesGOLDEN ISLES OUTDOOR, LLC v. The LAMAR COMPANY, LLC.
CourtGeorgia Court of Appeals

David H. Johnson, Savannah, Tawny Danielle Mack, for Appellant.

Nicholas John Laybourn, Allan Charles Galis, Savannah, for Appellee.

Opinion

ANDREWS, Presiding Judge.

The Lamar Company, LLC (“Lamar”) filed an action in the Superior Court of Chatham County appealing a decision by the City of Savannah Zoning Board of Appeals (the “ZBA”), which, in response to a petition filed by Lamar's outdoor advertising competitor, Golden Isles Outdoor, LLC (“Golden Isles”), invalidated a permit that allowed Lamar to convert an existing billboard into a digital billboard. In an order on the parties' cross-motions for summary judgment, the trial court reversed the ZBA's decision. We granted Golden Isles' application for discretionary appeal, and Golden Isles now appeals, arguing that the trial court misinterpreted the digital billboard ordinance in the City of Savannah's Code of Ordinances (the “Savannah Code”) when it determined that the ordinance does not prohibit digital billboards on collector roadways such as the one where the billboard at issue is located.1 We conclude that the trial court erred in its construction of the ordinance and therefore reverse.

This appeal presents a question of law concerning the proper interpretation of the Savannah Code, and we apply a de novo standard of review. City of Atlanta v. Hotels.com, 289 Ga. 323, 325(1), 710 S.E.2d 766 (2011).

The record shows that Lamar owns a traditional poster billboard located at 322 Mall Boulevard in Savannah. On April 10, 2013, Lamar submitted an application to the Savannah Zoning Administrator for a permit to convert the Mall Boulevard billboard to a digital billboard. Prior thereto, Lamar's competitor, Golden Isles, had submitted applications to convert two of its existing poster billboards to digital billboards. Permits for conversion of Golden Isles' billboards could not be issued absent the Savannah City Council's approval of a pending amendment of the Savannah Code.2 By the time the City Council approved the amendment, the Zoning Administrator already had approved Lamar's April 10, 2013 application. Thereafter, one of Golden Isles's two applications for a digital billboard permit was granted. The digital billboard ordinance in the Savannah Code, Savannah Code § 8–3112(c)(5), provides that no more than three new digital billboards may be authorized after October 7, 2011. Savannah Code § 8–3112(c)(5)(e)(10). Golden Isles submitted its two applications in hopes of obtaining the last two available permits for digital billboards, but due to the permit Lamar received for the Mall Boulevard site, Golden Isles received only one instead.

Golden Isles submitted a petition for an appeal to the ZBA challenging the validity of the permit for the Mall Boulevard location. Golden Isles argued that the permit was contrary to the digital billboard ordinance. That ordinance states, among other things, that digital billboards “shall be permitted only along four lan[e] or more arterial roadways as defined in subsection 8–3112(l ) herein.” Savannah Code § 8–3112(c)(5)(e)(5) (the “arterial roadway restriction”). Golden Isles maintained that Mall Boulevard is a collector street.

After examining the language of Savannah Code § 8–3112(l ), which governs separate use signs3 generally, the ZBA concluded, in essence, that the arterial roadway restriction contains a drafting error. The ZBA noted that while the arterial roadway restriction refers to subsection 8–3112(l ) to define “four lan[e] or more arterial roadways,” that subsection does not reference a street classification map that defines roads as arterial or collector. The ZBA concluded that the correct map reference should have been the street classification map referenced in Savannah Code § 3025(g), which designates Mall Boulevard as a collector street. Based on the foregoing, the ZBA agreed with Golden Isles that the permit for the Mall Boulevard location was issued in error and should be rescinded.

In Lamar's action appealing the ZBA's determination, the superior court reached a contrary conclusion, reasoning that the term “four-lane arterial roadways” is defined by reference to the language in Savannah Code § 8–3112(l ) (1) stating that separate use signs “shall only be permitted on a site which abuts a street classified as a collector or arterial roadway.” The superior court concluded that the term “four-lane arterial roadway” in the arterial roadway restriction encompasses four-lane arterial and collector roads.

1. In its single enumeration of error, Golden Isles argues that the trial court erred in its construction of the arterial roadway restriction by, among other things, failing to construe it in a manner that harmonizes it with the zoning provisions of the Savannah Code generally and that effectuates the legislative intent reflected in the legislative history of the digital billboard ordinance.

In considering the meaning of a municipal ordinance, we apply the same well-settled principles that guide our construction of statutes. See Daniel Corp. v. Reed, 291 Ga. 596, 597, 732 S.E.2d 61 (2012). The “cardinal rule” in construing a legislative act is to ascertain and effectuate the legislative intent and purpose. Carringer v. Rodgers, 276 Ga. 359, 363, 578 S.E.2d 841 (2003). Legislative intent is determined from consideration of the entire [ordinance]; thus we consider a provision [of an ordinance] not in isolation, but in the context of the other [ordinance] provisions of which it is a part.” (Citation and punctuation omitted.) Abdel–Samed v. Dailey, 294 Ga. 758, 763(2), 755 S.E.2d 805 (2014). In addition, if the meaning of an ordinance is doubtful, we may look to legislative history to ascertain legislative intent. Sikes v. State, 268 Ga. 19, 21(2), 485 S.E.2d 206 (1997).

To determine the legislative intent underlying the arterial roadway restriction, we first examine its larger legislative context. As set forth above, the arterial roadway restriction states that digital billboards “shall be permitted only along four lan[e] or more arterial roadways as defined in subsection 8–3112(l ) herein.” Savannah Code § 8–3112(c)(5)(e)(5). This restriction appears in Article E of Chapter Three of Part Eight of the Savannah Code. Chapter Three contains the Savannah Code's zoning ordinances generally while Article E regulates signs in particular. Savannah Code § 8–3002 supplies definitions applicable throughout the zoning ordinances. “Road,” is defined as [a]ny street, highway, avenue, lane, marginal access street, service drive, alley, bridge, viaduct or any segment thereof.”4 Section 8–3002 includes separate definitions for collector road, major arterial road, and secondary arterial road, all of which state: “See Road classification map of the city.” The definitions for collector road and major and secondary arterial roads do not specify a particular map number, but the parties are in agreement that Street Classification Map No. 1 of Chatham County,” which is referenced and incorporated in Savannah Code § 8–3025(g), designates which streets fall into these classifications. Mall Boulevard, the billboard site at issue in this case, is designated as a collector street on Street Classification Map No. 1. The definitions, Street Classification Map No. 1, and the other zoning ordinances made a part of the record here shed little light on what distinguishes a collector from an arterial street or road. It is clear, however, that as a general matter, collector and arterial streets are separate and distinct classifications, and a street cannot be classified as both at the same time. As set forth in the margin, the sign ordinances in Article E repeatedly refer to and distinguish between arterial and collector streets.5 None of the foregoing provisions include any specific cross-reference to a definition or map, but Lamar does not contend that there is any uncertainty regarding the meaning of those terms as used generally in the sign ordinances or dispute that the terms are defined by reference to Street Classification Map No. 1.

Turning to the legislative history of the digital billboard ordinance, the legislative history included in the record reflects that at a City Council meeting on November 20, 2007, a representative of the Metropolitan Planning Commission spoke in favor of an amendment to the Savannah Code allowing digital billboards and explained, among other things, that digital billboards “can only be placed along four-lane[ ] or more arterial streets.” At the same meeting, Lamar's attorney reiterated that the proposed amendment and existing zoning ordinances would impose numerous restrictions on the use of digital billboards and represented that [t]his has got to be on a four lane or major arterial.”

Notwithstanding the foregoing, Lamar posits that “arterial roadway” is not defined by Street Classification Map No. 1 for purposes of the arterial roadway restriction because the arterial roadway restriction contains a “unique definitional cross-reference” to Savannah Code § 8–3112(l ). Although Savannah Code § 8–3112(l ) contains 13 detailed subsections regulating separate use signs, Lamar maintains that the cross-reference in the arterial roadway restriction establishes unequivocally that the Savannah City Council intended “arterial roadway” to be defined by the second sentence in § 8–3112(l )(1), which states: [separate use] signs shall only be permitted on a site which abuts a street classified as a collector or arterial roadway.” Lamar argues, and the trial court agreed, that the plain and unambiguous meaning of the arterial roadway restriction is that arterial roadways include arterial and collector streets. This construction cannot withstand scrutiny.

One common meaning of the verb “define,” as used in the arterial roadway restriction, is [t]o state the precise...

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