Automark of Texas v. Discount Trophies

Decision Date29 October 1984
Docket NumberNo. 05-83-01188-CV,05-83-01188-CV
Citation681 S.W.2d 828
PartiesAUTOMARK OF TEXAS, Appellant, v. DISCOUNT TROPHIES, Appellee.
CourtTexas Court of Appeals

W. Bruce Monning, Vial, Hamilton, Koch & Knox, Dallas, for appellant.

Billy D. Hullum, Wills Point, for appellee.

Before AKIN, WHITHAM and ROWE, JJ.

ROWE, Justice.

This appeal concerns the oft-litigated question of whether consequential damages for lost profits as found by a jury were proved with sufficient certainty to permit recovery. Each such case must be determined on its own facts. Pace Corporation v. Jackson, 275 S.W.2d 849, 859 (Tex.Civ.App.--Austin), aff'd, 155 Tex. 179, 284 S.W.2d 340 (1955). Under the particular facts of this case, we hold that the evidence of record was legally insufficient. Accordingly, we reverse and render a take-nothing judgment as to those two awards totaling $16,500 for consequential damages appearing in the jury verdict.

Discount Trophies is the assumed name under which a nationwide business related to ballroom dance conventions has been conducted by Tom O'Dell since about 1975. This business has included not only making the arrangements for these conventions in over a dozen cities on an annual basis, but also providing travel services for and selling jewelry, t-shirts, and trophies to the convention participants. For a price, O'Dell also personalizes the trophies for dance contest winners by engraving on the trophies inscriptions appropriate to identify the prize. To do this engraving O'Dell had purchased in May of 1980 for a price of $2,000 a trophy typewriter from its manufacturer, Automark of Texas. The typewriter operated satisfactorily, with only minor repairs, for about two years. This lawsuit arose because of a malfunction which occurred in the keyboard of the typewriter in February of 1982, which problem despite three separate attempts at correction by Automark, was never solved to O'Dell's satisfaction.

O'Dell was attending a dance convention in Williamsburg, Virginia, when the keyboard on the trophy typewriter first malfunctioned. A substitute keyboard expedited to Williamsburg also malfunctioned. After a second substitute failed, Automark sent a third substitute, which did not reach O'Dell in time for use at subsequent conventions in New Orleans and Houston. When the third substitute was installed, the entire typewriter "blew up" and was returned to Automark for repairs. O'Dell refused to pay $747.60 for repair charges and chose instead to operate the trophy engraving part of his business by the much slower hand engraving method.

On the issue of consequential damages, O'Dell testified at trial both as the business owner and as a business expert. All of O'Dell's non-expert testimony concerning damages was given from personal and unaided recollection. Despite a timely request by Automark for O'Dell's pertinent business records and despite an admission by O'Dell that such records were available, O'Dell appeared at trial with no objective business data other than a hand-prepared summary itemizing potential engraving sales losses, which summary the trial judge ruled to be inadmissible. Although deprived of any resort to this summary, O'Dell was able nonetheless to recollect approximately: (1) the number of participants at 16 dance conventions while he was without use of the trophy typewriter, (2) the engraving sales actually made at these conventions, and (3) the engraving sales at similar conventions held the previous year. Because of O'Dell's long-time experience in the dance convention field, the trial judge also permitted O'Dell to testify as an expert. The substance of O'Dell's expert testimony was that between seventy to eighty percent of all convention participants acquire engraving services and that sale proceeds for engraving services average between $4 and $5 per person for the total number of all participants at a convention. We observe...

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22 cases
  • Turner v. PV Intern. Corp., 05-87-01123-CV
    • United States
    • Texas Court of Appeals
    • 19 Diciembre 1988
    ..."reasonable certainty;" net profits must be shown by objective, rather than subjective, facts, figures, and data. Automark of Texas v. Discount Trophies, 681 S.W.2d 828, 830 (Tex.App.--Dallas 1984, no writ). In proving a claim of "lost profits," if the business was not created by the contra......
  • Sjw Prop. Commerce Inc. N/K/A Leasing Holding Inc. v. Sw. Pinnacle Properties Inc.
    • United States
    • Texas Court of Appeals
    • 23 Septiembre 2010
    ...must be shown by objective, rather than subjective, facts, figures, and data." Turner, 765 S.W.2d at 465 (quoting Automark of Tex. v. Discount Trophies, 681 S.W.2d 828, 830 (Tex.App.-Dallas 1984, no writ)) (emphasis in original). "Recovery for lost profits does not require that the loss be ......
  • SJW PROPERTY v. SOUTHWEST PINNACLE PROPS.
    • United States
    • Texas Court of Appeals
    • 28 Abril 2010
    ...must be shown by objective, rather than subjective, facts, figures, and data." Turner, 765 S.W.2d at 465 (quoting Automark of Tex. v. Discount Trophies, 681 S.W.2d 828, 830 (Tex.App.-Dallas 1984, no writ)) (emphasis in original). "Recovery for lost profits does not require that the loss be ......
  • Holt Atherton Industries, Inc. v. Heine
    • United States
    • Texas Supreme Court
    • 17 Junio 1992
    ...writ ref'd n.r.e.); Keller v. Davis, 694 S.W.2d 355, 357 (Tex.App.--Houston [14th Dist.] 1985, writ ref'd n.r.e.); Automark of Texas v. Discount Trophies, 681 S.W.2d 828, 830 (Tex.App.--Dallas 1984, no writ). Although supporting documentation may affect the weight of the evidence, it is not......
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